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Connecting Your eCommerce Store

A deep integration with your online store is what enables "Transactional Automation," such as abandoned cart recovery and post-purchase follow-ups.

Connection Frameworks

Native Plugins

Our native plugins are the easiest to deploy and require zero coding knowledge.

  • Shopify: Installs via the Shopify App Store. Syncs customers, products, and orders.
  • Magento: Requires installing our extension via Composer. Supports multi-store views.
  • WooCommerce: A lightweight plugin for WordPress-based stores.

The XML Product Feed

To use Dynamic Product Frames in your emails, SALESmanago needs to "read" your inventory.

  1. Provide a URL to your XML/JSON product feed.
  2. SALESmanago crawls this feed every hour.
  3. Prices and availability are updated in your emails in real-time.

Advanced: Custom Integrations

For proprietary platforms, you must send "External Events" via API.

Example: Abandoned Cart Event
{
  "contact": { "email": "customer@example.com" },
  "externalEvent": {
    "type": "CART",
    "details": "User left 3 items in cart",
    "products": [
      {"id": "123", "name": "Blue Shirt", "price": 29.99}
    ]
  }
}